StoryBoard

Elevator PITCH

1. Title: Forever And Ever

2. Awareness campaign against deodorant that give breast cancer.

3. The video will consist of multiple shots of people spraying and rolling deodorant on their chests and under their armpits. Each scene will be a mix of males and females. At the end of the multiple sequences there will be an image of a man or woman diagnosed with breast cancer. The end scene will be a voice stating the facts about the relation between breast cancer and deodorant/anti-perspirant. The soundtrack will be noises of aluminum foil and metal scratching together forever and ever. The purpose of the soundtrack in relation to the video is to hint to the viewer the subliminal message.